Hilali assumed his current position in 2016. Wafa Gestion is a subsidiary of Attijariwafa bank and had assets under management of $14.95 billion as of January 2025. In 2024, the firm launched a new long-term fixed-income fund with assets under management of $158.9 million and launched a new balanced fund focused on high-net-worth individuals. Hilali also serves as the president of the Moroccan asset management association, ASFIM.