Hilali has more than 21 years of industry experience. He joined Wafa Gestion in 2007 and assumed his current role in April 2016. Wafa Gestion, a subsidiary of Attijariwafa Bank, began operations in 1995. It manages mutual funds exclusively, as well as assets in Morocco for third-party clients. The company’s total assets under management were worth $13.98 billion in 2023, an increase of 11.8% compared to 2022, with a market share of 24.3% in Morocco. Hilali heads a team of 52 people and serves as president of the Moroccan asset management association ASFIM.