Giannouka assumed her current role in December 2022. The Jumeirah Group is a member of Dubai Holding and employs 7,800 people. Its portfolio consists of 6,500 keys in 26 luxury properties across the Middle East, Europe, and Asia. Giannouka has over 20 years of experience in business leadership, hotel development, asset management, and strategic advisory. Before Jumeirah Group, she worked at Rosewood Hotels & Resorts and as president of the Asia-Pacific region at the Radisson Hotel Group.