The Middle East’s Power Businesswomen 2021
Rank: #13

Aisha Bin Bishr

Title: Director General
Nationality: Emirati
Company: Smart Dubai
Sector: Technology

Smart Dubai has launched 130 initiatives with government and private sector entities, including the Dubai Data Initiative, the Happiness Agenda and the Dubai Paperless Strategy. Bin Bishr led the creation of “The Smart City Index,” which was the first-ever benchmark for smart city implementation across the globe in cooperation with ITU and the UN. 

Before taking up her current role, Bin Bishr served as the Assistant Director General of the Dubai Executive Office, and worked as the Assistant Undersecretary of the U.A.E. Ministry of Labor.

According to the Emirates News Agency, 62 Dubai government entities benefitted from Smart Dubai’s services during the COVID-19 outbreak, with a 300% increase in capacity in the Government Information Network.