Helmy cofounded Brand Stamp in 2016, which provides multiple services from social media management, digital marketing, media production, photography, graphic design, and branding. The company works with Arab stars like Assala Nasri, Saber Rebai, Dorra Zarouk, Ramy Sabry, and the band Wust El Balad, among others. Before Brand Stamp, Helmy freelanced as a digital media manager from 2010.