Tabby enables customers to shop online and in-store, splitting their purchases into four interest-free payments. It serves over 15 million shoppers and partners with more than 40,000 brands across Saudi Arabia, U.A.E., and Kuwait. In 2024, Tabby hit $10 billion in annualized transactions. In September 2024, Tabby entered a definitive agreement to acquire Tweeq, a Saudi-based digital wallet. In February 2025, Tabby raised $160 million in a Series E financing round at a $3.3 billion valuation. The company is backed by Wellington Management, STV, Mubadala Investment Capital, and Blue Pool Capital, among other investors.