Barnes assumed his current role in March 2024. Rotana operates 74 hotels with 19,443 keys in the Middle East, Africa, Eastern Europe, and Türkiye, serving more than six million guests per year. Among its hotels, 35 are in the U.A.E., eight are in Saudi Arabia, and four each are in Qatar and Morocco. Rotana is working on international expansion through upcoming openings in the U.K., Georgia, and Senegal. Barnes was previously Regional Vice President of Southern California at Fairmount group. Barnes has 50 years of experience in the hospitality industry across 5 continents.