Bräunl joined Porsche in 2014 in China as vice president of marketing and assumed his current role in Dubai in 2019. In 2023, the company achieved a 41% growth in cars delivered in the Middle East, Africa, and India compared to 2018. He was previously the global head of marketing at Maserati and held senior roles at BMW Group. He has been a guest professor at Tongji University in Shanghai, China, since 2017.