Alrowwad has been leading JPMC since 2019. In 2023, the company produced 11.5 million tons of ready dry phosphate, an increase of 1.74% compared to 2022, the highest number in its history. JPMC is working on establishing a diversified fertilizer company with the Arab Potash Company for a cost of $600 million, a production capacity of more than 400,000 tons of fertilizer and phosphoric acid, and estimated sales of $400 million annually