Fakhoury was appointed CEO in 2016, having joined the group as COO in 2007. With over 30 years of hospitality management experience, he is currently managing 12 projects. In March 2024, Cristal Group launched the “Cristal Collection,” its new property management arm. Al Bada Resort in Al Ain will be its first property. The Cristal Erbil underwent renovation in 2023, where its room count rose from 95 to 154, along with the addition of a ballroom. Fakhoury previously held senior management positions at the Luxor Hotel and Casino in Las Vegas, as well as across Hyatt, Radisson Hotels, Sheraton, and Rotana Hotels.