Established as a travel agency by Saleh Al Sagri, today the Safari Group operates in nine sectors, including facility management, construction, travel and hospitality. It owns 10 businesses and employs more than 10,000 people. The company is currently working on renovating Jazan Airport and constructing King Abdullah Jazan New Airport. In June 2022, the group signed three contracts with King Fahd Causeway Authority for the inspection, maintenance, and cleanliness of sites in Saudi Arabia and Bahrain. Through its telecom arm, the group is also authorized to sell Mobily products and runs over 100 Mobily outlets in Saudi Arabia.