The Al Muftah Group was a tire dealer in the 1960s. Today, the group has businesses in 14 sectors, including engineering and construction, automotive and transport, real estate, wellness and fitness, education, and home appliances. The group established the Al Muftah Centre department store in 1987 and Al Muftah Jewellery in 1984, which sells watches from global brands such as Movado, Nina Ricci, Scalia, Montana, Roamer, Richard Junot, and Champs Elysée’s.