Al Eissa has been leading Aybiz since 2017 to help businesses manage their business, sell products, and collect analytics. The company has 9,500 sellers, processing 13,000 orders monthly in Kuwait with 560,000 users. The CEO sold a majority stake in the business in June 2023 and is currently working on a new project called YalaShop, which aims to create ready-made ecommerce applications for clients in less than three days.