Al Zaabi and Gemayel joined forces to launch the Fifth Element, a consulting firm and training academy with a core focus on employment and social impact. It has partnered with government and social contribution entities to launch Emiratization programs such as Sandooq Al Watan, Al Bayt Mitwahid, Authority of Social Contribution – Ma'an, Abu Dhabi Social Support Authority, and Nafis. The company has four programs: Jusoor, Masarat, Tamkeen, and Maharah.