Ambareen Musa
10 Women Behind Middle Eastern Tech Brands 2021

Rank: 2

Ambareen Musa

Company: Souqalmal.com

Sector: Financial Products Comparison

Established: 2012

Nationality: Mauritian

Headquarters: U.A.E.

Musa is the founder of Souqalmal, which enables customers to compare over 3,200 personal finance products in the U.A.E. and Saudi Arabia, including personal loans, home loans, car loans, credit cards, bank accounts, car insurance, and home insurance. In 2021, the company’s sub-brand, Money Doctor, unveiled a new financial education program to help employers train their employees to alleviate financial stress and increase productivity. Musa was selected to be a member of “The Task Force on Digital Financing”—a UN-led global initiative, which focuses on the role of Fintech in sustainable development. So far, Souqalmal has raised about $15 million from investors, including GoCompare, UAE Exchange, Riyad Taqnia Fund, Hummingbird, VentureSouq, NNS Capital.