Lifestyle / #ForbesLifestyle

March 6, 2019,   3:13 PM

Bugatti Sells Its Most Expensive Car For $18.9 Million

Mary Sophia

At Forbes Middle East, I write about some of the most successful entrepreneurs and companies that... FULL BIO


La Voiture Noire (Credit: Bugatti)

Luxury carmaker Bugatti has unveiled its latest creation, La Voiture Noire, a car that has a price tag of $12.4 million before taxes, at the Geneva Motor Show. The final tax inclusive price of the vehicle is as high as $19 million, it is reported.

According to Bugatti, the car has already been sold but the identity of the buyer is not disclosed.

The French carmaker’s latest creation is modeled after the Bugatti Type 57 SC Atlantic, which was first manufactured in 1930s. Reports indicate that just four of these models were made, out of which only three survived.

The fourth car disappeared soon after Germany’s invasion of France during the second World War. The Type 57 SC Atlantic model was designed by Jean Bugatti, son of Bugatti’s founder Ettore Bugatti. The car maker said that the Bugatti scion drove one of the Atlantic models (the one that disappeared) and called it La Voiture Noire.  The missing vehicle could command a value as high as $100 million in the current market, analysts have said. 

“For Bugatti, ‘La Voiture Noire’ is more than just a reminiscence of the Atlantic. We are paying tribute to a long tradition, to France and to the creative work of Jean Bugatti,” says Bugatti president Stephan Winkelmann. “At the same time, we are transferring extraordinary technology, aesthetics and extreme luxury to a new age.”

La Voiture Noire, which means ‘black car’ in French, has 1500 horsepower 16-cylinder engine and this model will not be reproduced.  The car was built to celebrate Bugatti’s 110-year anniversary.

Bugatti also unveiled a sport version of the Chiron model - Chiron Sport “110 ans Bugatti". The company said that only 20 of those have been manufactured and have been sold at a price of $3 million each.

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